Many of the entrepreneurial philosophies that would’ve helped you build a bustling business just six months ago can’t do the same right now. Instead you need crucial new ways of thinking that will help you stay profitable and thrive during a pandemic.
Trying to keep up with all the business shutdowns, phased re-openings, and financial stimulus rollouts is like trying to keep your balance on constantly shifting sands. In the midst of this we try to rely on our minds to make smart business decisions. But with all the “facts” in flux, relying on your brain to do the heavy lifting at work simply won’t do. We need our intuition and our gut more than ever.
“Science actually shows that your body processes information through your heart first, known as ‘heart intelligence,’ before it gets to your brain,” notes Reisler. “An easy technique to help you tune in to this is to do some intuitive writing while incorporating heart-centered breathing and using your body wisdom.
“To try this, grab a journal or digital pad and ask yourself a question you’ve been overthinking. First, brain dump all of your concerns. Take a few slow, deep breaths. You’ll want to tap into a natural feeling of care and gratitude, which will connect your brain to your heart. Then write whatever comes to you without any editing. Notice the difference in what you write after slowing down.
“By charging a nominal fee, I ended up attracting a fantastic group of eager individuals ready to show up daily and do the self-work. Many have stayed with me both as clients and have since joined my coaching certification program. “Being heart-centered and empathic during a challenging time is crucial. Being of greater service and helping your clients navigate through rough waters is honorable. There are instances when you'll want to donate your time or services for a cause you believe in or to give back,” notes Reisler. “You might want to lower your rates, create special packages or payment plans. Just don’t confuse being a giver with not charging for your services. You must still get paid for your work.
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