Inside the effort to clean up the dye in your blue jeans.
is a startup in Berkeley, California, on a mission to reverse engineer indigo molecules using microbes and sugar. They’re still in the R&D phase, testing out different strains and inputs to achieve a product that could drop into existing production processes. The next challenge is implementing their creation at scale and even expanding to other dyes.
We spent a day in their lab to see how it all worked and even did some tie-dyeing on our own. Check out our video to see a colorful solution to a dirty process.Subscribe to get the best Verge-approved tech deals of the week.Please confirm your subscription to Verge Deals via the verification email we just sent you.By submitting your email, you agree to our
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