With the shift to all-virtual events, the brand wants to focus on community and remembering the origins of Pride.
It is kind of nice. Over the years as we built a community and have more people to reach out to at this time when things are harder because we can't do things in person. We usually do photoshoots together, and we're kind of working with our tried-and-true friends and family of We Are Fluide to create content. Everyone's sort ofThere is still a strong sense of community and a strong fight and resilience within our community.
ALLURE: Totally. We’re all adapting right now. Is there anything you’d say to someone who's younger and was looking forward to attending their first Pride, or maybe someone older who has just come out and is now going to be attending virtually instead?I've had this conversation with friends, and one of the really important aspects of Pride for so many people is that it's a way to come out or a way to even feel a part of the community before you come out.
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