How Popeyes’ Fried Chicken Sandwich Became The Fast Food Phenomenon Of 2019

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How Popeyes’ Fried Chicken Sandwich Became The Fast Food Phenomenon Of 2019
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It was a tsunami, snowstorm, thunderstorm and haboob, all in one.

The fried chicken sandwich certainly changed my perception of Popeyes. As a regular visitor to New Orleans, I’ve eaten Popeyes lots of times, particularly at Mardi Gras parties.

Popeyes knew the sandwich had to be something consumers want to eat, and spent two years working on it. The sandwich is quite hefty, with a large slab of fried chicken breast, pickles and a substantial bun. Each time I tried it, I did not eat dinner, I was so full afterwards.

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