'How to Gamify NFTs for Better Profits in Various Retail Industries' by coryhymel futureofgaming megafansesports
The non-fungible token continues to grow in popularity, attracting a near-exponential increase in sales. NFTs are also beginning to make an impact in other forms of media, including art, music, and video games. That latter arena remains worthy of interest for companies looking to mint their own tokens; all because of one concept: gamification.
So let’s analyze how businesses interested in embracing NFTs need to also look at adding gamification to foster engagement. In the end, this approach provides the means to gamify many aspects of their marketing efforts, including websites, online social communities, product announcements, and more. Here is a look at a few use-cases for leveraging NFTs and gamification for businesses outside of the gaming industry.
Developers implement NFTs in gaming by using bits of code called smart contracts. These get executed whenever a transaction happens on a blockchain. The trigger runs when an NFT is first created as well as traded. What if customers earned an NFT-based coupon for a free item for reaching a certain sales milestone in one month? Deals like these serve to engage customers, incenting them to spend more on groceries and to pay close attention to new sales and other store advertisements.Fast food restaurants regularly introduce new items to the public. In some cases, even product reintroductions garner a lot of buzz in the zeitgeist, like the McRib “sandwich” or Taco Bell’s Nacho Fries.
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