Want to write for i-D? Here's how.
i-D are always on the lookout for new writers and voices. But we’re also always learning how to democratise and be totally transparent with our pitching process. Many young writers and journalists who are just starting out in the industry are often unsure of how to pitch to publications, what a pitch should actually look like, and which topics they should be pitching to which publications.
With that in mind, here is a breakdown of exactly how to pitch to i-D -- with tips that will be applicable for many other publications too -- which we hope you find helpful!Everyone gets so many emails, so how do you make sure that yours doesn’t get lost in the shuffle? The first thing to think about is your subject heading. If you title your pitch “pitch” or something more general like “hello”, it’s more likely that it might get missed.
Most i-D articles run at around 1,000 words, but other publications have different lengths, and this will vary depending on the format of the piece you’re pitching. Try to tailor your idea to the house style. For instance, if you have strong take on a relevant subject, but a publication never runs first-person op-eds, you might be better pitching the idea to them as a reported feature instead.
You can also include your writing portfolio and clippings if it's your first time reaching out to an editor or publication. One good idea is also to shift around your portfolio order so that the most relevant pieces are on top before you hit send. Ask your friends which they think are your strongest clips, as it's sometimes difficult to think critically about your own work.
There can be a million reasons for a rejection. Maybe, as mentioned above, the style of your pitch just isn’t a good fit for the publication. Or maybe there is something too similar already published or in editing stages for that publication. If you’re just starting out and trying to hone your craft and improve as a writer, don’t be afraid to ask why something was rejected, and what might be a better fit for next time you get in touch.
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