Impossible Burger CEO Peter McGuinness shared the company's response to claims from Bloomberg that plant-based meat is a fad on 'The Claman Countdown.'
Impossible Foods CEO Peter McGuinness responds to a recent media article calling the plant-based meat industry a 'fad' on 'The Claman Countdown.'
While a Bloomberg article suggested meat substitutes flopped despite expectations the product could "save the world," fake meat is anything but a fad according to"We're not a fad or a flop. We're just getting started, as is the category," McGuinness said on ""90% of people who eat our products eat animal meat," he added. "So this is not a fad. It's not a flop. But yet we have 15% awareness. We have 5% household penetration.
"When stories in the media are hating on plant-based meat, we throw our burgers on the grill and leave the rest to Reddit," the ad said, paired with a poster of Reddit threads praising plant-based meat.of consumer goods, which had a rough 2022. Since the start of 2023, however, the company's top competitor Beyond Meat is up 37%.
Deutschland Neuesten Nachrichten, Deutschland Schlagzeilen
Similar News:Sie können auch ähnliche Nachrichten wie diese lesen, die wir aus anderen Nachrichtenquellen gesammelt haben.
Mardi Gras 2023: A look at 'Fat Tuesday' foods around the worldFat Tuesday, Pączki Day, Pancake Day — whatever you call it, here’s a look at different food traditions to celebrate.
Weiterlesen »
Mardi Gras 2023: A look at 'Fat Tuesday' foods around the worldvFat Tuesday, Pączki Day, Pancake Day — whatever you call it, here’s a look at different food traditions to celebrate.
Weiterlesen »
13 percent of Americans over 50 are addicted to processed foodsAddiction to highly processed foods was found to be more common among adults 50 to 64 than those 65 to 80.
Weiterlesen »
10 Foods The Longest-Living People in the World Eat Every DayThe Blue Zone diet pulls inspiration from the regions of the world where people live the longest, and these are common foods on the diet.
Weiterlesen »
Senior citizens in Alabama can apply for $50 in free fruits, vegetables: Who is eligible?A federal program designed to provide healthy foods to senior citizens — the Senior Farmers Market Nutrition Program, or SFMNP — is now accepting applications! Find out who is eligible, how to use the program, and more:
Weiterlesen »