When Swedish fashion brand Acne Studios last hosted a catwalk show in Paris in January, it ordered dozens of vegan-friendly rice bowls from cafe owner and caterer Pearlyn Lee for models and crew to pick on backstage.
French model Tiffany Fournier poses for a digital presentation as part of the spring/summer 2021 collections for the Polish fashion house La Metamorphose, in Paris, France, September 26, 2020. REUTERS/Charles Platiau
“Basically catering is gone for us. And I’m not sure when it’s coming back,” said Lee, who only last year expanded her kitchen through a crowdfunding campaign. None of Mephistopheles’ 14 most regular customers are staging full events next week. In a normal year, each event would have cost at least 30,000 to 40,000 euros.SlideshowStill, he said he was optimistic revenues would pick up again in the longer run, as brands try to reach shoppers virtually.
But even small parties are getting complicated as coronavirus cases in France rise and restrictions on gatherings tighten.
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