In Praise of the “Good Life” Modernism of Barbie’s 1979 A-Frame

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In Praise of the “Good Life” Modernism of Barbie’s 1979 A-Frame
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Read an excerpt from 'Barbie Dreamhouse: An Architectural Survey'

, and designer Ben Ganz have produced with the blessing of Barbie’s bosses at Mattel. “Barbie’s a plastic icon of artifice and self-invention,” says Mallet.

As they note in the introduction, “It’s been 60 years since Barbie first had a room of her own, the original Dreamhouse hitting toy store shelves in 1962, only three years after the phenomenon that is Barbie was born … Since then, her homes have transformed and evolved, but Barbie’s independence has remained a constant throughout, her subjectivity performed through each era’s vision of aspirational architecture.

Of course, some eras are groovier than others, so here we excerpt the chapter on her grooviest: the 1979With its pitched tiled roof, Barbie’s late-’70s Dreamhouse is as close as any in the series to a classic dollhouse, but its emphatic triangular form also reads as a timely take on a then-emerging architectural phenomenon.

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