“Your honor, this is a monopolist flexing.”
, continuing a rapid consolidation of the games industry. In both battles, the companies convinced a judge that they weren’t simply trying to lock up a market — they were making decisions that helped consumers, too. They also painted the allegations as disingenuous complaints from fellow tech companies who couldn’t compete fairly: in Apple’s case, theGoogle has taken a similar approach.
Varian responded that “query share” was simply the more accurate term. And he professed unfamiliarity with a 2011 presentation that laid out more rules for, including terms like “network effects,” “scale,” “bundle,” or “tie.” The concerns go back to at least 2003, when Varian urged Googlers in a memo to be “sensitive” about perceptions of monopolistic behavior, citing the “air supply” comment as an example of what to avoid.
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