Ian Dean is Editor, Digital Arts & 3D at Creativebloq, and the former editor of many leading magazines. These titles included ImagineFX, 3D World and leading video game title Official PlayStation Magazine. In his early career he wrote for music and film magazines including Uncut and SFX. Ian launched Xbox magazine X360 and edited PlayStation World.
Good VFX is about storytelling; it's about revealing worlds, moments and emotions that don't exist, can't exist or have existed in emotional, detailed ways. One of the best studios capable of launching us into secret worlds and moments in history is the UK's Lux Aeterna.
Paul tells me the team were able to"carve off a few machines" utilising the speed of XPU rendering at speed. He tells me another advantage of USD is the studio is able to leverage new technologies, as well as USD and CPU rendering, volume rendering using new AI denoising technology. The focus on improving production flow, quality and speed is not simply about hitting deadlines. Paul explains how everything they do on the production side is geared towards improving the time and experience of artists. Because no matter how much you improve delivery times,"you have artists who will just take every available resource and try and do something with it and you don't want to get in the way really, to some degree," laughs Paul.
Lux Aeturna now has what Paul calls"burst capability" for the episodic projects as well as the capability to commit to large, cinematic productions requiring 300 - to 500 shots. It's not simply a question of render capability, but also of internal storage, pipeline management and creating an artist-focused environment, both internally and remotely, where creativity can grow.
The team is experimenting with AI for non-commercial projects but making use of Intel's AI denoiser for speeding up render times, alongside USD and AWS.The AI debate is mute when a studio like Lux Aeterna can harness production tools like USD, AWS and new AI denoising tech to do more and free artists to be creative."Our ambition is to take on more work and to grow," says Paul just as Rob Hilfe returns to the room, and agrees.
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