Italian luxury brand Moncler to go fur-free by 2024

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Italian luxury brand Moncler to go fur-free by 2024
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Moncler, known for jackets costing thousands of dollars, announced Tuesday that it would stop using fur in its products starting in 2024

Animal rights activists gathered on Grand Army Plaza and marched across Midtown Manhattan staging rallies in front of high-end fashion store Moncler demanding end of use of animal fur in fashion. Anti-Fur March NYC organized by the Coalition to Abolish the Fur Trade: Caring Activists Against Fur in midtown Manhattan. Protesters main goal is New York City fur free.

While fur is on it's way out at the fashion brand, the company said that it's down coats"exclusively use down that is a by-product of the food industry and that is traced and certified according to the DIST Protocol." The protocol, they said,"ensures traceability, high farming standards and animal welfare through a scientific approach all along the supply chain."

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