The changes will also impact Coronation Street fans
ITV has announced a major broadcast change which will impact fans of Emmerdale and rival soap Coronation Street.
The new soap page on ITVX will include dedicated rails for Classic Coronation Street and Classic Emmerdale, as well as a rail of “greatest episodes” and a “stars of the soaps” collection too, with dramas like Tina and Bobby , Maryland and The Long Shadow , and more besides. The top picks rail in the soaps destination page will also include Nolly, the biopic by Russell T Davies of the soap queen Noele Gordon, starring Helena Bonham Carter as the star of ITV’s iconic daytime soap Crossroads.
Craig Morris, managing editor of ITV Channels and ITVX, said: “The positive response when we made the soaps available at 7am during The Euros and the Olympics this year shows that audiences want to choose when to watch their favourite soap, and the new dedicated destination on ITVX is a fitting home for the nation’s biggest and best continuing dramas.
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