The terrestrial broadcaster will ask EFL clubs to approve a proposed deal to show 20 matches on the channel next season
is in talks with ITV over a £15m deal to show up to 20 games from the Championship and the Carabao Cup, including the final, next season,It is understood that terrestrial broadcasters were approached to discuss a sub-licence after Sky sealed a five-year deal with the Football League to show all its league and cup fixtures live.
Subscription broadcasters such as Prime Video, TNT Sports and Dazn were not approached because of Sky’s desire to use it as an opportunity to give the Football League greater reach. A positive outcome is not guaranteed but insiders say almost everything is on the table, including first choice of matches, although not exclusivity: all games shown on ITV will be also be simulcast on Sky.
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