Kia Donated This Rugged Sportage X-Pro To Help Save Sea Turtles | Carscoops carscoops
Designed to help the non-profit save endangered sea turtles, the one-off model is based on theand has been equipped with a roof rack, a ladder, and “larger, low-pressure tires that provide enhanced performance on soft sandy beaches.”
The upgrades don’t end there as the model sports a green paintjob, special badging, and a modified tow hitch. The crossover has also been equipped with red LED lights as studies have shown red light is better tolerated by migrating sea turtles than bright white light.didn’t release interior pictures, but noted the cabin and cargo compartment have innovative storage solutions.
Kia America’s vice president of marketing, Russell Wager, said “We worked very closely with the experts at Sea Turtle Inc to modify this Sportage X-Pro SUV to specifically address their needs in terms of performance, convenience, functionality, and operation, especially when driven in areas in which sea turtle nests are present.
Kia donated the Sportage to the organization as part of their Accelerate The Good initiative, which has already seen the automaker make a monetary donation to help Sea Turtle Inc upgrade their facilities.