LeBron James’ SpringHill Company has entered into a four-year, first-look film deal with Universal Pictures, Variety has learned exclusively. A global consumer and entertainment brand built b…
A global consumer and entertainment brand built by the NBA sensation and co-founder Maverick Carter, SpringHill now joins numerous other high-profile term deals on the studio lot under the purview of Universal Filmed Entertainment Group chairman Donna Langely.
Langley referenced several projects in development at the studio with SpringHill, and pledged to “leveraging our resources across the NBCU portfolio to amplify those titles and bring important voices like SpringHill to a global audience.” SpringHill joins an impressive roster of diverse and starry first-looks recruited by Langley, including arrangements with Jordan Peele, Kevin Hart, Will Packer, Janelle Monae, producer Justin Lin, Malcolm D. Lee, Marsai Martin, and Eva Longoria.can also exclusively report that SpringHill and Universal will team for “Catch the Wave.
James, Carter and The SpringHill Company were represented in the deal by WME and Ziffren Brittenham LLP.
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