Lionsgate reportedly is now shopping Mad Men to all major streaming services. In the face of Netflix recently picking up Seinfeld for $500 million and HBO Max acquiring Big Bang Theory for $1 billion, how high can Mad Men's numbers go?
certainly holds the potential to create marketing buzz for its ultimate streaming home, but conventional wisdom would hold that its buzz is of a different kind. More of a steady hum than a loud big bang. Prestige, rather than deep pull.Prime Video and Hulu - soon to be joined by the upcoming mega-cast of new SVOD characters Apple TV+, Disney+, HBO Max and Peacock - escalate their knock-down drag-out battle royale.
Faced with these stark realities - and increasingly relentless competition - one of the increasing number of SVODs undoubtedly will indeed go mad. Lionsgate will be the great beneficiary of these market forces with
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Lionsgate Hopes 'Mad Men' Will Be SVOD's Next Big BangLionsgate reportedly is now shopping Mad Men to all major streaming services. In the face of Netflix recently picking up Seinfeld for $500 million and HBO Max acquiring Big Bang Theory for $1 billion, how high can Mad Men's numbers go?
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