Louis XIII cognac launches The Drop, a miniature version that contains a single centilitre of the exclusive spirit
The makers of ultra-premium cognac Louis XIII have launched The Drop – an initiative that engages a new generation of cognac connoisseurs and invites them to connect with the heritage brand as never before. Louis XIII cognac is one of the world’s most exclusive and prestigious spirits. It was conceived in 1874 by Paul-Émile Rémy Martin, whose vision was to create a very special cognac with the eponymous house’s oldest eaux-de-vie.
This significant spirit has traditionally been presented in an ornate crystal decanter, mouth-blown by skilled craftsmen and embellished with fleurs-de-lys, the design of which has remained mostly unchanged for over a century. Each miniature vessel contains a single centilitre of cognac, making The Drop the first cognac designed to be drunk directly from the bottle.
The Drop shows a contemporary, playful side to the heritage brand, and a forward-thinking reinterpretation of luxury codes.
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