‘Mamma Mia! I Have A Dream’ Competition Set At ITV; Kylie Minogue & Jason Donovan Channel 5 Doc; Banijay Branded Content Push – Global Briefs

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‘Mamma Mia! I Have A Dream’ Competition Set At ITV; Kylie Minogue & Jason Donovan Channel 5 Doc; Banijay Branded Content Push – Global Briefs
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‘Mamma Mia! I Have A Dream’ Competition Set At ITV ABBA musical Mamma Mia! is seeking its next lead via an ITV entertainment show from The X Factor producer Thames and Littlestar. Mamma…

Kylie Minogue and Jason Donovan are to contribute to a documentary from Paramount-owned Channel 5 on Stock, Aitken and Waterman, the UK pop trio and producers who helped launch their careers.will tell the story of how a handshake outside a pub launched the trio’s career as they were drawn together by their unique talent combined with a belief and love in the power of pop music.

”Banijay Head of Format Acquisitions Carlotta Rossi Spencer has been promoted to the newly-created role of Head of Branded Content Business Development, effective immediately. Rossi Spencer, who has been Head of Format Acquisitions for seven years, will oversee the delivery and fulfilment of new branded content deals in order to drive growth.

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