Football Insider has been told by Kieran Maguire that Man United have 'pulled a rabbit out of a hat' by agreeing an 'excellent' £180m+ deal with Qualcomm.
Kieran Maguire cites Ed Woodward as Man United agree 'excellent' £180m+ deal
Man United have ‘pulled a rabbit out of a hat’ by striking an ‘excellent’ front-of-shirt deal with Qualcomm.that United’s new sponsorship deal reinforces comments made by former CEO Ed Woodward.that Qualcomm will become the club’s new front-of-shirt sponsor from 2024/25 onwards in a £60million per season deal.
Maguire hailed United’s commercial team for their ability to generate more income from sponsorship deals just as it seems their revenue is plateauing.
“It is an excellent deal, and it’s a multi-year deal as well so there is an element of security similar to their new Adidas agreement. “It will help Man United in terms of budgeting and FFP, but their FFP issues are nothing to do with the commercial department – they have delivered the money.
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