Rapid onset, minor cannabinoids and other trends shaking up Colorado’s edibles scene
that each have 10 milligrams of THC and 5 milligrams CBN. The latter is among the company’s most popular in Colorado, said Ben Gaines, Wyld’s director of marketing.
CBN and CBG are the buzziest minor cannabinoids right now, Gaines said, but the company plans to keep an eye on others and their use as cases become widely understood. The folks at Colorado-based Wana Brands, however, are using new technology so their edibles have a rapid onset. According to Joe Hodas, chief marketing officer, the manufacturer’s line of Quick gummies is infused in a way that tricks the body into absorbing the THC into the bloodstream like it would water, so consumers feel the effects in about 15 minutes.
That means the gummies vary in flavor and potency like the original cannabis strains they’re made from, Hodas said, adding the edibles offer a more “full plant experience” akin to smoking. The company’s rapid-onset options are expected to complement — not replace — traditional gummies.
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