Part of the proceeds from this MichelleObama x TheLipBar classic matte red shade will go toward the nonprofit WhenWeAllVote. 💋
. You can peep what the shade looks like on Obama herself, who is posing in the lipstick and a When We All Vote T-shirt in one of the brand's most recent Instagram posts. "We are so excited and so proud to partner with our forever first lady @michelleobama and @whenweallvote's mission to get people to the polls this November," The Lip Bar shared on September 10.
According to a post from The Lip Bar CEO Melissa Butler, when you purchase Bawse Voter, 40 percent of its price will go to When We All Vote, of which Obama is a co-chairperson. The organization aims to increase voter participation in every election and to close the race gap among voters by providing registration events, text reminders, online resources, and more.
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