Melanie Parker didn’t know what to expect when she reopened Sweet Onion Cinemas in Vidalia, Ga., shortly after the governor lifted the stay-at-home order. It’s been a few weeks now, and the attenda…
Melanie Parker didn’t know what to expect when she reopened Sweet Onion Cinemas in Vidalia, Ga., shortly after the governor lifted the stay-at-home order. It’s been a few weeks now, and the attendance numbers are pretty dismal.
“This is when I do the most business, but instead I’m just trying to keep my head above water,” Jones says. Curt Small, who owns Elks Theatre in Rapid City, S.D., says that attendance is down 70%, but he thinks it’s important to keep running so that he’ll be ready to screen “Tenet” and other movies if and when summer blockbuster season begins.
“There is a stigma,” he acknowledges. But, he adds, “corona is not going to go anywhere, so we need to have a workforce that’s prepared. At Strike + Reel in Garland, Texas, near Dallas, visitors can watch “Footloose” and “Back to the Future” on an XD screen.
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