Polestar’s Thomas Ingenlath and Maximilian Missoni tell Wallpaper* about their company’s brand new Gothenburg studios and future direction
‘The brand has developed its own style,’ says Ingenlath, adding that the company’s corporate identity is not too controlling or strict. ‘It’s about intelligent design, led by people who have the capability to get into a dialogue,’ he says, pointing out that this applies just as much to the Polestar line-up as it does to its use of the former HQ building. More than anything else, Polestar is raising awareness of the environmental cost of doing business.
Polestar recently launched ‘Project 0’, its ‘moonshot project’ to ‘create truly climate-neutral production car by 2030’. This is a big long-term commitment, one that ties into Polestar’s regular statements on the auto industry’s climate impact. Project 0’s research phase is very much underway, focusing on materials, suppliers, and processes, with design work not scheduled to start until 2027.
Deutschland Neuesten Nachrichten, Deutschland Schlagzeilen
Similar News:Sie können auch ähnliche Nachrichten wie diese lesen, die wir aus anderen Nachrichtenquellen gesammelt haben.
Awaab's Law: What the new announcement means and what is next for social housingAwaab's Law: What the new announcement means and what's next for social housing
Weiterlesen »
Jennifer Coolidge’s New E.L.F Cosmetics Collab Is The Gift We Never Knew We NeededIf there&8217;s one good thing that comes out of 2023: it&8217;s that...
Weiterlesen »
Love Island's Casa Amor twist 'kicks off tonight' as girls meet six new boysLove Island's highly-anticipated Casa Amor twist will reportedly return tonight as the girls head out and meet up with six new boys in the new villa, leaving the guys alone
Weiterlesen »
Remedy plans to release a new game each year from now onThe ambitious release schedule will presumably begin with Alan Wake 2 later in 2023.
Weiterlesen »
Chelsea boost after reaching 'verbal agreement' with defender over new dealThiago Silva has reportedly agreed terms with Chelsea over a new one-year deal at Stamford Bridge until 2024. The veteran Brazilian centre-back has starred in west London since joining on a free tr…
Weiterlesen »
Russia plans new wave of attacks on Ukraine, as Zelenskyy appeals to Europe for helpUkrainian president Zelenskyy appealed to European leaders this week to provide his country with advanced weapons and fighter jets. While 2,000 Russian tanks are preparing to attack Donbas, according to Ukrainian officials. kirancmoodley reports.
Weiterlesen »