NewJeans To Release Brand-New Song And MV As Global Ambassadors For Coca-Cola
ADOR has announced that NewJeans has been selected as the newest global ambassadors for Coca-Cola—and for their first project with the brand, the girl group will be taking part in a new Coca-Cola Zero campaign within Korea. In a collaboration with Coke Studio, the campaign will include a brand-new commercial song called “Zero” that will be released as a digital single.
On March 31, the agency stated, “NewJeans and Coca-Cola’s collaboration song ‘Zero’ will be released on various digital music platforms on April 3.” ADOR also revealed that a music video for “Zero” would be released together with the song, which will drop on April 3 at 6 p.m. KST. A spokesperson for Coca-Cola commented, “We hope that through our collaboration with global rising star NewJeans, you’ll be able to feel the thrill of the moment you meet Coca-Cola Zero.”
Meanwhile, ADOR remarked, “Both NewJeans and Coca-Cola Zero have a distinctive charm that can’t easily be emulated by just anyone. We’re looking forward to the unique synergy that will be created by the two of them coming together.”
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