The National Football League’s regular season kicks off Thursday night with a mouth-watering encounter between the Green Bay Packers, led by Aaron Rodgers who has a point to prove, and the Ch…
The National Football League’s regular season kicks off Thursday night with a mouth-watering encounter between the Green Bay Packers, led by Aaron Rodgers who has a point to prove, and the Chicago Bears, boasting a formidable defense.
“We are best off when we’re talking about the game that’s being played on the field,” says Fox Sports’ executive VP of research, league operations and strategy Mike Mulvihill. “The more we’re talking about what’s going on inside those white lines the better we are and the better I think we’re serving our audience.”
However, focusing on the game itself, Mulvihill says that he doesn’t see any reasons why the NFL won’t continue its upwards ratings trend. The Browns snapped a streak of historically terrible seasons last year, and the potential of Mayfield forming a tasty relationship with wider receiver Odell Beckham Jr has both Browns fans and TV execs enthusiastic.
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