'For once, Don't Do It. Don't pretend there's not a problem in America. Don't turn your back on racism...' Nike posted a video with messaging encouraging people to 'For once, Don't Do It,' a play on the brand's iconic slogan
The brand famously known for its campaign encouraging you to get out there and"Just Do It" is flipping the switch and urging people"Don't Do It" in new messaging focused on race.
Friday evening, Nike posted a text-only video on its social media accounts with messaging encouraging people to"For once, Don't Do It," a play on the brand's iconic slogan that's recognized around the world. The message reads: "For once, Don't Do It. Don't pretend there's not a problem in America. Don't turn your back on racism. Don't accept innocent lives being taken from us. Don't make any more excuses.
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