Nike Unveils New 'Contactless' Shopping Measures to Make In-Person Retail Safer amid Pandemic

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Nike Unveils New 'Contactless' Shopping Measures to Make In-Person Retail Safer amid Pandemic
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Using the mobile app, shoppers can scan barcodes in the stores to request fitting options and check out themselves when finished

about the athletic-wear company's plans for reopening stores. O'Neill said Nike is "going to great lengths" to ensure employees and customers stay safe when resuming business.You'll get the latest updates on this topic in your browser notifications.

Nike will also, O'Neill said, be introducing "great new services that make shopping easier and safer in the world of social distancing." "We have 100 percent of our stores open in both South Korea and China, so that's given us a great model to know how to build a playbook to open our stores safely," she said. "We have great cleaning procedures, we disinfect every day, we clean every two hours and more on other surfaces, all of our employees are provided with masks, and we have great social distancing signage in our stores.

The Nike spokesperson added that they have implemented "innovative" new tech that fosters a "contactless" retail interaction for customers.

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