OpenAI denies it is building ad biz model into its platform

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OpenAI denies it is building ad biz model into its platform
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Chief financial officer admits 'we're open to exploring other revenue streams in the future'

OpenAI has ruled out running adverts on its platforms, for now at least, Chief Financial Officer Sarah Friar has toldWhile distasteful for users accustomed to the lofty ideals espoused by OpenAI during its early years, the move would make sense, considering reports the AI developer is trying to restructure as a for-profit entity.

There are paying subscribers to its services, yet given OpenAI's dominance in the generative artificial intelligence space, adding ads to some of its services may be tempting to the corporation's commercial strategists. "Our current business is experiencing rapid growth, and we see significant opportunities within our existing business model. While we're open to exploring other revenue streams in the future, we have no active plans to pursue advertising," Friar told us in a statement.by the Financial Times earlier today, with the CFO telling the newspaper that OpenAI would be"thoughtful about when and where we implement them .

While Friar said there were no active plans, OpenAI has hired individuals with marketing skills and experience in building ad platforms. Kevin Weil wasChief Product Officer in June 2024, after working on product and marketing for both Instagram and Twitter. Shivakumar Venkataraman joined as VP in May 2024 having spent more than 20 years at Google, including a lengthy stint working on ads in the company's services.

OpenAI continues to burn through investor cash as it builds AI models. This approach is not compatible with a for-profit model, and investors will want a return on their investment at some point, even ifAn easy route to AI-enhanced productivityAnother OpenAI founder moves to arch-rival Anthropic

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