Three consecutive Super Bowls will be in the region, plus the CFP national championship and the men’s and women’s Final Fours.
We’ll pause from reporting on the eye-opening developments across college football to offer a truly insane piece of news: Phoenix has become a college sports town.Naturally, the Pac-12 is heavily involved:— The conference’s inaugural baseball tournament is unfolding at Scottsdale Stadium.
“A Commissioner’s favorite! Two @pac12 teams in the finals,” George Kliavkoff tweeted earlier this week.But the cluster of collegiate events in The Valley this week provides us with a launch point to address a broader shift in the sporting scene — one that can only benefit the Pac-12 over time. Phoenix can’t match Las Vegas or Los Angeles for entertainment, but it has plenty of flights and hotel rooms and terrific weather most of the year.
On this topic as on all topics, the Hotline has pondered the implications for Pac-12 football specifically and Pac-12 revenue generally.Metro Phoenix, which covers 15,000 square miles, has emerged as a recruiting hotbed in the past decade.
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