Police Tesla Takeaways, Berea, Kentucky Police Chief Eric Scott made the decision to purchase Tesla police cruisers after EV commercials
Berea, Kentucky Police Chief Eric Scott made the decision to purchase Tesla police cruisers after watching all the EV commercials on the 2021 Super Bowl. It was clear to him that the future was going electric and he wanted to be ready. The police department purchased four 2021 Tesla Model 3s, three of which are used as cruisers.
“It went great, the perspective of our officers was they loved it,” police Chief Scott said of the officers assigned to the Teslas. “It was cool, unique, they love gadgets and in our world technology has taken over.” The big challenge came with the community. The police chief notes that there was a perception that the vehicles were luxury cars. A lot of people didn’t understand that the Tesla Model 3 price was comparable to the cost of the vehicles they were purchasing before. And, unfortunately, it was made political so a lot of the conservative Republican base was skeptical at first.
Looking to the future, they are hoping to get other city departments to purchase EVs for their fleets. And now they have specific metrics they can point to. Scott pointed to the Super Bowl ads in this year’s Super Bowl as a jumping-off point to talk to other department heads in Berea about switching to electric.
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