Starting May 1, two billboards will go up in Los Angeles showing the faces of those who've died from fentanyl poisoning. Parents who've lost children say they hope their loss can lead to someone else's gain.
The force behind the campaign is Cindy DeMaio. To her, the anti-fentanyl campaign is like the cross-country trip her daughter, Rachel, never got to take.
On May 1, her Rachel's Angels campaign will erect two billboards, showing the faces of young people who have died from fentanyl poisoning, placed in Los Angeles. Why LA? "Well it was always Rachel’s dream to go to LA and all these towns have what they call a public service announcement. So they’ll put Rachel all over their cities on these public service announcement billboards so I have her traveling all over the country," DeMaio said.
So, whether Rachel, Kyle or Alyssa, there are parents who may feel a sense of hopelessness, but hope their loss can be someone else’s gain. "I just want to warn other kids or other parents who talk to their kids. They don’t want to feel like I’m feeling. I guarantee it," Kittendorf added. that I have read and agree
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