For Pride2020, Reebok is donating $75K to ItGetsBetter & releasing a new Pride collection. 🏳️🌈
, whose mission is to uplift, empower, and connect LGBTQ+ youth around the globe.
Matt Wyman, Reebok's associate creative producer and co-chair of Colorful Soles, Reebok's LGBTQ+ employee resource group, told POPSUGAR,"Reebok has had Pride collections before, but this year's is all about growth and authenticity. From concept ideation to design to product storytelling, our LGBTQ+ employees led the All Types Of Love collection for Pride 2020.
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