I remember him so well because my radio was glued to K-WEST in that era.
Benny Martinez passed away on January 3rd from complications related to diabetes. He was 66.
I asked Martin to talk about Martinez. “I first heard of Benny while I was programming KHJ. We would receive a lot of air checks from DJs around the country … so many people wanted to work at KHJ. One day my assistant, “Hurricane” Heron, came to me and said ‘you want to listen to this one.’ It was Benny Martinez, which was working at a little station in El Centro called KXO.”
It was the Spanish-English announcing that made Martinez fun to listen to for me, even though I am still most definitely not a Spanish speaker. After thinking about it for a while, “he was at the top of my list” for potential candidates, he explained. But Martin had lost track of Martinez when the young DJ left KXO. “I had no clue where he was,” said Martin. “I finally found him … working at a bank! He had given up radio because he needed a more stable job as he started a family.”
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