An ad from Peloton, a company known for its exercise bikes, stirred up a storm across the internet this week, sparking outrage online as viewers complained about what they saw as undertones of sexism in the ad.
A new Aviation Gin commercial now appears to mock that ad. It was posted on Reynolds' Twitter account on Friday night, with the actor writing in the post: "Exercise bike not included."
In the ad, the very same actress is at a bar with two friends. She stares at the camera in a lengthy, awkward silence before saying: "This gin is really smooth." One of her friends then tell her she's "safe here," before they all toast to "new beginnings." The ad, which has attracted more than a million views in two hours, ends with the friend telling her "you look great."
Peloton shares took a hit from the storm of criticism, plunging about 15% through the week by Thursday, before picking up slightly on Friday.Related Tags
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