The Sounders, whose history dates back to 1974, debuted a new re-brand highlighting the Seattle space needle, their trademark 'Rave Green' and more.
One of the most successful sides since entering the league in 2009, the Sounders have lifted four U.S. Open cups, two MLS Cups, one Supporters' Shield and the 2022 Concacaf Champions League trophy.
. “Alliance Council, which represents all Sounders Season Ticket Members, has participated in this project every step of the way, including seeing designs and providing feedback – most notably as part of a full experiential workshop prior to the team’s Concacaf Champions League victory in May 2022. This is a brand evolution, not a revolution; we’re not a club that needs reinvention. While it is a change, this new system is familiar and rooted in our history.
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