Writer-director Brad J. Silverman’s “Selfie Dad” is a pleasantly predictable faith-based dramedy that has been scheduled and marketed for family viewing over Father’s Day weekend on VOD platforms. …
” is a pleasantly predictable faith-based dramedy that has been scheduled and marketed for family viewing over Father’s Day weekend on VOD platforms. As it turns out, however, the timing of its release might actually serve to expand the film’s appeal slightly beyond the usual target audience for similar fare.
Shortly afterwards, we see how Ben, a thoroughgoing professional who’s been nominated for awards in his field, is routinely degraded by Rosie , the conspicuously Caucasian host of a how-to cable series — “Rosie’s Roses,” aimed at amateur horticulturalists — whose sweetly drawling demeanor on camera is in marked contrast to the intensity of her involvement in the editing room.
That story, of course, follows an arc traversed by quite a few other faith-based movies. Silverman is sly enough to include a kinda-sorta meta comment on the genre in which he’s working: After a wink-wink, nudge-nudge reference to “The War Room,” a character pointedly remarks, “I really don’t like Christian films!” But he’s more than willing to take several pages from the same playbook, as Ben — who starts out as a lukewarm believer, at best — becomes more dedicated in his devotion.
But never mind: With a little help from his precocious, and social media-savvy, young son , Ben amasses a sufficiently huge online following to land a deep-pocketed commercial sponsor — and attract the interest of a website executive who has, ahem, interfacing on her mind.
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