With eco-consciousness and streetwear becoming two of the buzziest categories in fashion, it was only a matter of time before they overlapped.
Author:Sara RadinUpdated:Dec 11, 2019Original:Dec 11, 2019As the end of 2019 nears, it feels only natural to think about the past twelve months in terms of fashion trends. So let's recap: biker shorts a la Princess Diana returned, tie dye went couture, scrunchies got supersized and of course, there was the tiny purse trend, which Lizzo rocked recently on the AMA's red carpet.
"For me, this topic gained attention when I noticed the Veja brand trending for their vegan leather alternatives," Kurazawa says. "This pushed us to try and find responsible sneakers that spoke to our critical aesthetic and didn't look as basic as Veja did at the time." "Cool collabs," The Bear Scouts founder says. "Instead of the more traditional collabs, we expect to see industries colliding with material and innovation companies partnering with performance trainer brands. Think Porsche and Boeing's flying car project."
Thousand FellAccording to the brand's press release, Thousand Fell "is thoughtfully designed to be your new 10,000 steps a day, perfect white sneaker that will never end up in landfill." The vegan slip-on, which is stain-proof, water-resistant and odor-repellent, has been designed with disassembly in mind so that every part of the shoe can either be recycled, biodegraded or upcycled.
New BalanceNew Balance announced its Test Run PRJ 3.0 that uses an existing midsole and gives it an upper made entirely from the brand's surplus materials. Since the limited edition sneakers are made from extra supplies, each pair is unique in its own way. The brand also collaborated with Reformation on sustainable sneakers.
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