Target's second quarter store sales and revenue fell amid the ongoing consumer backlash from the retailer’s Pride and transgender merchandise, the retail-chain company reported on Wednesday.
, has been trying to balance its merchandise by adding more daily-use products as consumers limit their spending to necessary items amid rising prices.
"Guests are out at concerts, they are going to movies, they are enjoying those experiential moments and are shopping very carefully for discretionary goods," he added.
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