Taylor Swift, Beyoncé, and the iconic doll Barbie are making a significant impact on the economy. Barbie has generated over $1 billion in revenue, Beyoncé's tour has been credited with increasing inflation in Stockholm, and Swift's final 6 nights of her tour in LA are projected to bring $320 million to the city. Additionally, women's labor force participation rate has returned to pre-pandemic levels, with a slight decrease in July but still remaining historically high at 77.5%.
In June, the labor force participation rate for women in their prime working age of 25 to 54 years old
“This was so different than anything that we’ve ever done together. So I think I was willing to do whatever it took,” said Polise.The relatability factor to the women on screen and on stage is part of what makes these women-powered experiences this summer so special, Chiapetta said. “Men go to a lot of sporting games and spend a lot of money on sporting tickets, and that’s never considered absurd or over the top. For us, this is like my Super Bowl,” said 27 year-old Julie Polise, Helen’s daughter.
“We’re trying to get our mom to see it because I think she’d love it. Because my mom’s always loving the girl power,” said Dylan Ritcher, 12, who is part of Polise’s family.
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Taylor Swift, Beyoncé and ‘Barbie’ are unleashing the spending power of womenTaylor Swift, Beyoncé, and the movie 'Barbie' are making a significant impact on the economy, with Barbie earning over $1 billion at the box office, Beyoncé's tour causing inflation in Stockholm, and Swift's tour in LA expected to bring in $320 million. Additionally, the labor force participation rate for women in their prime working age has returned to pre-pandemic levels, reaching 77.5% in July.
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