Artificial intelligence tools that can conjure whimsical artwork or realistic-looking images from written commands started wowing the public last year. But most people don't actually use them at work or home.
KYIV, UKRAINE - 2022/09/03: A man looks at an image generated based on the stories of displaced children during the evacuation from hot spots in the south-east of Ukraine in Kyiv. The exhibition of these pictures is called 'Save Ukrne'. On February 2022 Russian troops invaded Ukrainian territory starting a conflict that has provoked destruction and a humanitarian crisis.
A year ago, it was a relatively small group of early adopters and hobbyists playing with cutting-edge image generators such as Stable Diffusion, Midjourney and OpenAI’s DALL-E. Those problems aren’t yet resolved. But now there’s a proliferation of new image generators from makers who say they’re business-ready this time.
“When we talk to customers about generative technology, mostly what we hear is a lot of the technology is really cool, but they don’t feel like they can use it because of these questions,” said Adobe’s chief technology officer for its digital media business, Ely Greenfield. But if you’re a business or a creative professional thinking about using images on your website, apps, or in print layouts, advertising or email marketing campaigns, “it’s kind of a big deal,” Truog said. “You don’t want to be getting into trouble.”
Microsoft, a major investor in OpenAI, showed how it is already starting to bake DALL-E 3 into its graphics design tools, mostly for background editing, as well as its Bing search engine and chatbot. YouTube revealed a new Dream Screen for short YouTube videos that allows creators to compose a new background of their choosing.
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