Tech Entrepreneur Mark Kassen Talks Initiatives That Might Aid Voters and Hollywood Alike

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Tech Entrepreneur Mark Kassen Talks Initiatives That Might Aid Voters and Hollywood Alike
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The Like Minded Ventures CEO and producer is rolling out ambitious protocols and technologies to get the entertainment industry safely back to work

"I have a responsibility to the people who show up to work now to be safe," says Mark Kassen, who was photographed July 28 in his Beachwood Canyon home.

Though much of Hollywood has been shut down because of the pandemic, Mark Kassen appears to be busier than ever. As the founder and CEO of Like Minded Media Ventures, the entrepreneur, who also acts, directs and produces — he was an executive producer on the 2006 HBO telefilm— oversees a wide-ranging, three-year-old company with offices in L.A. and Montreal that develops everything from content to new technology.

Kassen, 48, also recently teamed with Chris Evans and media and technology entrepreneur Joe Kiani — founder and CEO of Masimo and a Like Minded co-founder and board member — on A Starting Point, an ambitious online platform aimed at promoting civic engagement to help voters better understand the political landscape. Politicians provide answers on video to set questions that voters might have regarding positions on everything from the economy to the environment.

For me, honestly, it became almost mission-oriented because some of these things seem like a pain in the butt to adjust to at first, but I want to get back to work and I want people to get back to work. I have a responsibility to the people who show up to work now to be safe and hopefully to find a way that other people can go do things safely.

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