New fines levied by European regulators against Meta and Apple are the latest reminder that Big Tech companies must now maneuver between two wildly different regimes in the U.S. and the EU.
: In some cases, U.S. companies have had to make changes to business models or product design to comply with European law, resulting in significant differences between the products or services deployed on either side of the Atlantic.to change some business practices around the way merchants can advertise their products on the Amazon website.In other cases,
differing rules in the U.S. and the EU mean that an online platform's policies might be merely controversial in one region but outright illegal in the other. Some experts have flagged Twitter's push to relax content rules under Elon Musk as likely to run afoul of EU regulators, who haveBiden administration regulators at the Federal Trade Commission and the Justice Department, along with lawmakers from both parties in Congress and in many states, have all sought to heighten pressure on tech giants.
But partisan divides, a more business-friendly culture and costly lobbying efforts by affected companies have so far limited those efforts here. Meanwhile, the EU has woven a blanket of complex laws that tech firms must scramble to comply with — or keep paying out big penalties.Meta's new $414 million fine stems from a proceeding that began in 2018.
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