Tesla is raising the price of its controversial driver-assist feature it calls 'full self-driving' to $15,000
Washington, DC Tesla is raising the price of its controversial driver-assist feature it calls"full self-driving" to $15,000.
Tesla buyers can purchase it for $12,000 until Sept. 5. The $12,000 price dates to January. Following the latest price increase, the software will cost five times as much as when it was first introduced as a $3,000 add-on, even as it has developed slower than the automaker projected and faced criticism and government scrutiny.Tesla CEO Elon Musk has said for years that the price of"full self-driving" would increase periodically as it develops and moves closer to regulatory approval.
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