To present a snapshot of what’s been going on in beauty over the past year, we took a closer look at some of the trends that stood out among the top 100 beauty players of 2022.
To present a snapshot of what’s been going on in beauty over the past year, we took a closer look at some of the trends that stood out among the top 100 beauty players of 2022:were the buzzwords for beauty in 2022, continuing trends seen since the beginning of the coronavirus pandemic, and players with a strong position in either or both were onto a winning ticket.
While certain local Chinese players also suffered, others continued to see exponential growth, with new Top 100 entrants this year including S’Young Group, Yunnan Botanee — better known for its Winona brand — and Joy Group, which owns the buzzy Judydoll label., several players took a stance, halting their operations in Russia. For those that had previously had a strong presence in the country, sales took a hit.
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