The players of the WNBA have always been stars. Now, new audiences are getting a real chance to see them.
This success is due, in part, to college players benefitting from NIL deals .
“I was wrong about [NIL]. I thought it’d be just another place for women to be undervalued in sports,” WNBA Commissioner Cathy Engelbert told reporters in attendance Monday evening. “I went from the Final Four in Dallas to the Master’s, and everyone at the Master’s was talking about women’s basketball. It was pretty incredible.
This newly-implemented policy means draftees are coming fully loaded with brand deals and a younger, digital-native audience: precisely the sort of fans the WNBA wants to court.“I think NIL really allowed college athletes to start to build their brand,” Villanova’s Maddy Siegrist, drafted by the Dallas Wings, told Jezebel when asked how she hoped to take advantage of her new platform within the league. “I’m fortunate I kinda caught the beginning of that in the last two years.
The league continues to eye expansion in markets like Portland and Toronto and has finally brought in enough revenue to guarantee charter flights for the postseason and select back-to-back games .Of course, the WNBA isn’t without its staggering systemic issues, and growing excitement around the league won’t snuff those out.
Deutschland Neuesten Nachrichten, Deutschland Schlagzeilen
Similar News:Sie können auch ähnliche Nachrichten wie diese lesen, die wir aus anderen Nachrichtenquellen gesammelt haben.
LIVE: Indiana Fever pick Aliyah Boston No. 1 in 2023 WNBA DraftThe Indiana Fever hold the Nos. 1 and 7 picks in the first round, 13th and 17th in the second round, and 25th in the third round.
Weiterlesen »
Aliyah Boston selected as No. 1 pick by Indiana Fever in the 2023 WNBA Draft | CNNThe 21-year-old starred throughout her time playing for the South Carolina Gamecocks and was the unanimous choice to go No. 1 on the big day.
Weiterlesen »
Dallas Wings select Villanova forward Maddy Siegrist with 3rd pick in 2023 WNBA draftThe Wings also selected UConn’s Lou Lopez Sénéchal and Maryland’s Abby Meyers, while trading for Iowa State’s Stephanie Soares in the first round.
Weiterlesen »
WNBA Draft Orange Carpet 2023: A String of Slam DunksAliyah Boston was the league's overall number-one draft pick and my personal number-one red-carpet pick, but the players pretty much all looked stunning.
Weiterlesen »
Zia Cooke Embraces Cutout Trend in Black Dress for WNBA Draft 2023The South Carolina Gamecocks player zia_cooke was drafted in the first round by the LASparks.
Weiterlesen »