Chicken sandwiches are the top food item ordered through DoorDash through the first half of this year.
Domino’s Has Upgraded Its Chicken Wings. Will Wingstop Become A Bigger Competitor For The Pizza Giant?
Other top items on DoorDash’s list include mac and cheese, spicy shrimp tacos, make-your-own pizza, iced coffee, California roll, breakfast burrito, chicken fajitas, spicy tuna roll and fish and chips. None of those offerings have the same star power as the classic chicken sandwich, but it’s interesting to see just how much we’re hankering for sushi and Mexican.
2. As it turns out, consumers navigating a crisis really crave comfort food. By nearly a 3-to-1 margin, customers are more likely to order comfort food than healthier foods . This sentiment was echoed during a few Q1 earnings calls. CEO Chris Kempczinski said disrupted customers crave comfort in his company’s “iconic core menu,” for example. Of course, what consumers say they want and what they actually purchase can be different.
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