Nomura Instinet is comparing Tesla's market opportunity to what Salesforce did for CRM's nearly twenty years ago.
Nomura Instinet, which re-instated coverage of Tesla on Tuesday, has another idea: Salesforce.
"It forces legacy combustion engine behemoths to scramble to develop competing products without cannibalizing their cash flow machines—keeping them comfortably at a distinct disadvantage, similar to what Salesforce did when it pioneered the Software-as-a-Service business model." According to Eberle, Tesla's over-the-air software updates are akin to Salesforce's move to put CRM software on the cloud in the early 2000's.
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