Here's the scoop—the cold war between a startup and a soft-serve machine manufacturer is heating up, thanks to a newly released trove of internal emails. (From 2021)
Kytch points out that even Taylor's partnership with Powerhouse Dynamics to build a new internet-connected ice cream machine was, at least in part, a response to Kytch gaining traction with its customers. "This is a perfect opportunity for PHD to work with Taylor via Open Kitchen to head off this threat," wrote James Pool, a Middleby executive, in a February 2020 email, using an abbreviation for Powerhouse Dynamics.
In court filings, the Kytch founders also point to surprising hints that McDonald's, not Taylor, may have driven efforts to analyze a Kytch device and formulate a response. In one February 2020 email, Taylor president Jeremy Dobrowolski wrote that "McDonald's is all hot and heavy about this," referring to Kytch's growing use in McDonald's restaurants.
When WIRED asked McDonald's about those emails, a company spokesperson responded in a statement: “Nothing is more important to us than food quality and safety, which is why all equipment in McDonald’s restaurants is thoroughly vetted before it’s approved for use. After we learned that Kytch’s unapproved device was being tested by some of our franchisees, we held a call to better understand what it was and subsequently communicated a potential safety concern to franchisees.
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