In his new role, Fieg will oversee creative concepts marketed around the team and create in-house products.
and a City Edition Court at Kith Night. Fieg said the new position grew out of the ongoing jersey collaboration, which started in the 2020-21 season.
“The opportunity came about a few seasons into designing the City Edition uniforms and the growing relationship between myself and their marketing team,” says the designer said in a statement. “I think they saw the passion I have for the team and wanted to evolve what we’ve been doing with Kith into something more. Long conversations about what the Knicks mean to the League and to the world helped shape the opportunity to really do some special things.
“When Ronnie created his first Knicks City Edition Uniform during the 2020-21 season, the organization knew we had something special, and each year’s design has been more innovative than the last. We are honored to have him join the Knicks as creative director,” David Hopkinson, president & CCO of Madison Square Garden Sports Corp, said. “Ronnie’s position will help provide a distinctive look and feel across marketing, content and merchandise initiatives.
Though the Chase Square pop-up was only a one-game experience, the Kith for Knicks collection is now available online at
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